presents Fire Flour & Fork with: 


About Fire Flour & Fork:

Where should I stay?
Options abound. Nearby hotels include Hilton Downtown Richmond, The Jefferson, Courtyard by Marriott, The Berkeley Hotel and Quirk Hotel.

Who’s in charge of Fire, Flour & Fork?
The core FFF team:

Susan Winiecki, co-founder and co-manager
Susan is co-owner of Real Richmond Food Tours and associate publisher of content and audience development for Richmond Magazine. She also founded the region’s annual restaurant awards, The Elbys, in 2012, and served on the founding committee of Broad Appétit, which draws more than 40,000 to Broad Street the first Sunday in June. She has chaired the judging process at Broad Appétit dishes since 2008. She was a March of Dimes board member and served as chair of its Gourmet Chefs Auction. Susan, who speaks throughout the community about Richmond’s dining scene, is a founding board member of the Podium Foundation, served as president of the Forest Hill Neighborhood Association and now serves on the board of Richmond Metropolitan Habitat for Humanity. She won Tricycle Garden's Golden Trowel Award in 2014 for food-related community service.  


Maureen Egan, co-founder and co-manager
Maureen is co-owner of Real Richmond Food Tours, a writer and former RHome columnist who wrote Insiders’ Guide to Richmond, VA for Globe Pequot Press in 2010. Since co-founding Real Richmond with Susan Winiecki, Maureen has created numerous tours throughout Richmond’s historic neighborhoods that showcase their culinary and cultural offerings to thousands of visitors and residents alike. She’s crafted custom tours for Capital One, CarMax, Performance Food Group, Glaxo Smith Kline, Federal Reserve Bank of Richmond, Southern Foodways Alliance and many others. She was a long-time board member and president of Friends of James River Park. Email Maureen

Stephanie Ganz, sponsorship and chef demos
Stephanie Ganz is a classically trained chef who spent seven years in fine dining before hanging up her chef whites for a job in the nonprofit sector. She soon discovered that empowering people to develop their own food-based businesses was her true calling, and since then, she's helped dozens of entrepreneurs make their way into the marketplace. As the first hire for mobile wood-fired catering company Pizza Tonight, Stephanie gained invaluable experience about what it takes to operate a mobile food business — from recipe development to event planning. Stephanie wrote a weekly dining round-up for for many years and is a Slow Foods RVA board member. Email Stephanie

Bryce Carson, event production

Bryce has worked in the event planning industry for seven years and is excited to return to FFF this year. Since 2012 he has been with Roberts & Co. Event Planning, handling weddings, corporate and non-profit events. He is excited to partner with FFF for CORNucopia, putting a fun and interactive twist on a traditional tasting event. Bryce views FFF as the perfect blend of his passion for event planning and love of all foodie things! Email Bryce

Tracey Leverty, permitting and licensing
Tracey Leverty is founder and president of Echelon Event Management. Tracey has immersed herself in events for the past 26 years. In the Richmond food arena, events she has helped stage include Broad Appetit, the Virginia Wine Expo, and multiple Shockoe Tomato, Craft Beer, and Brunswick Stew festivals.  From the very first golf tournament she produced to starting her own company, Tracey has put her planning, organizational and time-management skills to the test in almost every event category.  Now as a board member of Slow Food RVa, she’s doing the same for that organization, given her passion for fresh, local and safe food for her family and community. Email Tracey

Houston Oldham, event production

Houston is a tour guide for Real Richmond Food Tours and works on website and project implementation at Tahzoo Inc. After graduating from the University of Richmond and playing for the Richmond Kickers, Houston's first foray into the food scene was owning and operating a gourmet guacamole and vegan food stand. 

Nicole Martorana,  multimedia and logistics

With a master's degree in Food Culture and Communications from the University of Gastronomic Sciences, Nicole has significant work and consulting experience in food studies, marketing, event design, writing, multimedia, tourism and community development. In her previous employment, she organized bi-annual restaurant weeks and farm-to-table events, created a food film festival, served as a liaison to Harrisonburg's Downtown Dining Alliance and Merchants Association and was a part of the consulting committee for Harrisonburg’s Rocktown Bites! Food Tours. Her love for travel has led her to work with a food justice nonprofit in Berkeley, California; a food festival in southwestern England; a literary food and wine festival in southern Ireland; a 100-acre organic agricultural estate in central Tuscany; and an international short film festival in northwestern Italy. Nicole cares deeply about the intersection of food, culture and media and is passionate about continuing to explore, promote and celebrate Virginia’s food communities. 

London Ray, logistics and event production
London is a 12-year veteran of Richmond's food scene. She has worked in many local establishments through her years as a student at VCU and beyond. She also has a background in event planning and marketing. She has worked on events ranging in size from an intimate 10-person dinner to a 30,000-person statewide event. Some of her experiences include VCU's FOR AFRICA: A Benefit for Ghana, the Visual Arts Center of Richmond's Craft + Design Show and Collector's Night, and special events coordination for Lemaire and TJ's in the Jefferson Hotel. London was happy to combine her love for food and fundraising while planning Belmont Butchery’s Beast Feast in 2013 and 2014. Email London 

Kira Siddall, branding and social media strategist
Kira lives and breathes social media. She had already become a veritable expert on Facebook and Twitter before most of us event knew they existed. As a founder of Richmond's Social Media Club and a social media specialist at Siddall, Kira is gifted in her ability to understand people and what they want to achieve. 

The Apple Cart, public relations and social media
We are food mentors, candid taste testers, process enthusiasts, & strategic brunchers.  We help food businesses grow.

In 2010, Barb Upchurch and Stephanie Ganz met at a Richmond-based non-profit dedicated to helping people start small businesses. There, Barb was the Director of the Women's Business Center, and Stephanie managed the Breadwinners program - a grant-funded initiative designed to help women create food-based businesses. The two were an instant match, sharing a love of food, travel, and enterprise development; and they've been working together ever since.  They opened The Apple Cart Company in fall of 2014 as a joint venture.  
Learn more about these ladies at  

Sam Choi, Catherine Wolfe, event production
 Sam is an FFF veteran who pitches in on everything from decor to day-of troubleshooting. Catherine Wolfe is a wedding and event planner who is working with us for the first time on Smoke on the Water and the Questlove event. We're fortunate to have them working with us. 

Erin Wright, volunteer coordinator
Erin Wright is an owner of Little House Green Grocery in Richmond's North Side. A lover of her native town and its agricultural richness, Erin has long been a proponent of the local food movement through policy development, writing, educating and volunteering. She was honored to have been a part of the burgeoning South of the James and St. Stephen's farmers markets and loves seeing the support of farmers and food producers grow! Email Erin


Who’s on the advisory committee? 

Jason Alley & Michele Jones, Pasture

Tricia Sauer, Honorary Chair

Scott Garnett, Downtown Neighborhood Association

Patrick Ehemann, The Jefferson Hotel

James Beard-nominated Dale Reitzer & Aline Reitzer, Acacia mid-town

Craig Rogers, Border Springs

Jon Newman, Hodges Partnership

James Beard-nominated Lee Gregory, The Roosevelt and Southbound

Kathryn McDonald, Hilton Downtown Richmond

Enjoli Moon, Afrikana Film Festival

Caroline Gibson Logan, Virginia Tourism Corporation

Ryan Croxton, Travis Croxton & Dylan Fultineer, Rappahannock

Joe Sparatta, Heritage and Southbound

Tiffany Gellner and Owen Lane, Vagabond

Aurelia Lewis, Lewis Media Partners

Tanya Cauthen, Belmont Butchery

Domenick Casuccio, The Valentine

Lester Johnson, Mama J’s

Greg Haley, Amuse

Katherine O'Donnell, Richmond Region Tourism

Anedra Bourne, City of Richmond Tourism

Annette Boyd, Virginia Wine Board


Are tickets refundable?
No, they are not, but they can be transferred to a friend.